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As parents, we saw our children drawn to screens, spending hours absorbed without even recalling what they'd seen. Two years ago, we began a journey to understand this screen addiction.
We learned that around 93% of a typical teenager's free time is spent on social media - time that could be spent exploring the world, learning, or chasing personal goals. It wasn't until later that we discovered the power of reading together.
Realising traditional books might struggle to compete with the irresistible modern screens, we turned to our tech expertise with a goal to create a new generation of personalised books, as engaging as social media but designed to inspire and educate instead of distract. And so, Blossom Reads was born, with a mission to turn screen time into a distraction-free love of reading.
Seeing our own children light up as the heroes of their favourite tales, we realised this could be the answer to tackling the pandemic of excessive screen time for kids.
United by a shared mission to inspire a lifelong love of learning through highly personalised storytelling, Blossom Reads is powered by two families. From our families to yours!
